Website Design + E-commerce

Services

Custom Pricing

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Thoughtfully built websites that are easy to manage and built to last.

Your website shouldn’t feel overwhelming or fragile. It should be clear, functional, and easy to maintain, even when your business grows or shifts.

I design websites and e-commerce setups that focus on structure first, visuals second, and usability always. The goal is a site that looks good, works properly, and doesn’t require constant troubleshooting.

My primary platforms are Squarespace for websites and e-commerce, and SquareUp for product-based businesses that need a clean, reliable checkout experience.

Work with me
A white desk with a pink monitor, a pink mousepad, a keyboard, and a mouse. There are potted plants, a reed vase, a small decorative mirror, a water bottle, wireless earbuds, and a pink notebook on the desk.

If any of this is you, you’re in the right place

  • your current website feels outdated or hard to manage

  • you’re starting fresh and want to do it properly the first time

  • you want e-commerce without unnecessary complexity

  • you need something flexible, not overbuilt

  • you want a site you can confidently update yourself

If you want a website that supports your business instead of slowing it down, this is for you.

My approach

Built with intention, not templates slapped together.

I focus on:

  • clear structure and navigation

  • thoughtful page flow

  • clean, simple design choices

  • platforms that are stable and easy to use

I don’t overcomplicate things or push tools you don’t need. Everything is chosen based on how you’ll actually use your site day to day.

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Platforms I work in

Primary platforms

  • Squarespace (websites, blogs and e-commerce)

  • SquareUp (e-commerce and payment processing)

These are my go-to tools because they’re reliable, flexible, and manageable for business owners long-term.

SquareUp is especially well-suited for businesses that sell in person as well as online, like barkeries, pop-up shops, markets, and retail-style services. It allows you to track inventory accurately so you’re not overselling products you don’t actually have, and it keeps online and in-person sales synced in one place.

For businesses that need simple e-commerce with real-world inventory control, it’s a really solid option.

Additional experience

I also have experience working in:

  • Shopify (e-commerce)

  • ShowIt (website design)

  • WordPress (website builds and updates)

If you’re already on one of these platforms, we can discuss whether it makes sense to stay there or transition to something simpler.

Work with me

Services

  • Website design services

    Website projects are tailored to your business and may include:

    • custom Squarespace website design
    • page structure and layout
    • basic SEO setup and site settings
    • mobile optimization
    • domain and launch support
    • guidance on maintaining your site post-launch

    This is ideal for service-based businesses, creatives, and brands that want a clean, professional online presence.

  • E-commerce services

    E-commerce setups focus on clarity and ease of use, not unnecessary features.

    This may include:

    • Squarespace or SquareUp store setup
    • product organization and categories
    • checkout and payment configuration
    • basic shipping or pickup setup
    • product page structure and layout
    • testing and launch support

    Best for small shops, makers, and businesses selling physical or digital products who want something simple and reliable.

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Why work with me

I approach website design the same way I approach everything else: with clarity, intention, and a focus on how things actually function day to day.

I don’t just design for how a site looks at launch. I design for how you’ll use it, update it, and rely on it over time. That means thoughtful structure, clean navigation, and platforms that won’t create extra work for you later.

I’m also realistic about what most businesses need. I won’t push complex features or platforms that don’t make sense for your size or goals. If something can be done simply and effectively, that’s the route I’ll recommend.

Because I work across websites, systems, and backend operations, I design with the bigger picture in mind. Your website isn’t treated as a standalone project. It’s built to support your booking process, your sales flow, and your overall business structure.

The end result is a site that feels calm, clear, and manageable, not fragile or overwhelming.

Work With Me
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Which platform is right for you?

Choosing the right platform matters. The goal isn’t to use the most popular tool, it’s to use the one that fits how you actually sell and manage your business.

Squarespace

Best for service-based businesses and simple online shops.

Squarespace works really well if you:

  • need a clean, professional website

  • offer services, digital products, or limited physical products

  • want something easy to update without technical headaches

  • value design, structure, and simplicity

It’s a great all-in-one option for businesses that want a polished online presence without unnecessary complexity.

SquareUp

Best for in-person sales and inventory-based businesses.

SquareUp is ideal if you:

  • sell in person (bakeries, barkeries, pop-ups, markets, retail-style businesses)

  • want your online and in-person sales synced

  • need accurate inventory tracking so you don’t oversell

  • want straightforward checkout and payment processing

It’s especially helpful for product-based businesses that need real-time inventory visibility across sales channels.

Not sure which one fits?

That’s completely normal.

During a consult, I’ll help you choose the platform that makes the most sense for how you sell, how you manage inventory, and how much control you actually want over the backend.

Sometimes the answer is Squarespace. Sometimes it’s SquareUp. Occasionally it’s something else entirely. The recommendation is always based on your business, not a one-size-fits-all solution.

Let’s build something that works for you

You don’t need a complicated website. You need one that supports your business, your clients, and your time.

If you’re ready to build or refresh your website or online shop, let’s start with a conversation.

Get the conversation started